Mark your calendars. Apple has officially sent out invitations for its annual fall hardware event, cryptically titled “Awe Dropping,” scheduled for Tuesday, September 9, 2025. 🤯 As always, the rumor mill has been working overtime, and this event is shaping up to be one of the most anticipated in recent memory.
The spotlight will undoubtedly be on the next generation of Apple’s flagship product, the iPhone, but we’re also expecting major updates to the Apple Watch and potentially other devices. Here’s a deep dive into what the latest leaks and reports suggest we’ll see.
The Main Event: The iPhone 17 Series 📱
This year, the iPhone lineup is expected to get a major shake-up. Alongside the standard iPhone 17 and 17 Plus, and the high-end 17 Pro and 17 Pro Max, Apple is widely rumored to be introducing a new, top-of-the-line “Ultra” model.
Key rumored upgrades across the series include:
- A True All-Screen Pro: The Pro and Ultra models are expected to feature under-display Face ID technology, finally eliminating the Dynamic Island for a truly immersive, all-screen experience.
- ProMotion for Everyone: For the first time, Apple may bring its super-smooth 120Hz ProMotion display technology to the standard iPhone 17 models.
- Camera Powerhouse: Expect significant camera improvements, with the periscope telephoto lens potentially coming to the standard models and a new 48-megapixel ultra-wide sensor for the Pro and Ultra, promising incredible detail.
- The A19 Bionic Chip: The entire lineup will be powered by the next-generation A19 Bionic chip, promising huge leaps in performance and efficiency, especially for on-device AI tasks.
Apple Watch Series 11: A Health Powerhouse ⌚

The Apple Watch is set to receive its most significant health-related update in years. The headline feature for the Series 11 is expected to be a new, state-of-the-art sensor capable of monitoring blood pressure. This would be a game-changer for wearable technology and solidify the Apple Watch’s position as a serious health device. A design refresh is also rumored to be on the cards.
Conclusion: A New Chapter for Apple
The “Awe Dropping” event is shaping up to be one of Apple’s most significant in years. With a revamped iPhone lineup that could set a new standard for smartphones and major health advancements in the Apple Watch, the stage is set for a major showdown in the market against rivals like the recently released Google Pixel 10 series.
Source: Apple sets date for ‘Awe Dropping’ event, to bring new iPhone 17, Watch Series 11 and more